Prof. Dr. Christof Breidenich is a freelance media designer, author and performance artist who walks the line between classical artistic techniques and interactive interfaces.
In 1997 he founded the studio «Breidenich und Partner – Corporate Communication, mediadesign», with which he has meanwhile staged over 250 performances and workshops for international companies across the globe. From 2000 to 2008 he taught media design and hypermedia at Cologne University’s Pedagogical Faculty and at the Cologne University of Applied Sciences. Since 2008 he has been Professor for Media and Communication Design at the Cologne campus of the Macromedia University for Media and Communication (MHMK).
«Our understanding of the world has always been shaped by artificial media constructs. The diversity and complexity of today’s media landscape presents us with a major challenge as – even in this age of digital, interactive networks – human beings and their feelings are still the deciding factor.»
As curator of the category EXCHANGE, he selected the projects „Augmented Gallery“ and „Stadtgeflüster“ to compete for the smart future minds award.